B2B Rocket vs Clay: Features, Pricing and User Reviews 2026
Compare features, pricing, reviews, and more to make an informed decision
B2B Rocket
B2B Rocket is an AI-powered sales automation platform that automates lead generation, outreach, and appointment scheduling for B2B businesses.
Clay
Clay is an AI-powered GTM platform that automates lead generation, data enrichment, and personalized outreach for sales teams.
B2B Rocket
B2B Rocket is an AI-powered sales automation platform that automates lead generation, outreach, and appointment scheduling for B2B businesses.
Clay
Clay is an AI-powered GTM platform that automates lead generation, data enrichment, and personalized outreach for sales teams.
B2B Rocket
AI agents for automated prospecting and outreach
Multi-channel communication (email, LinkedIn, WhatsApp, SMS)
Lead database with millions of verified B2B contacts
Automated email warm-up and validation
Meeting scheduling and calendar integration
Unified CRM and inbox system
Real-time analytics and campaign tracking
Done-for-You domain and mailbox setup
24/7 automated lead engagement
Clay
Access 100+ premium data sources for lead enrichment
AI-powered research agents (Claygent) for web scraping
Waterfall enrichment for maximum data coverage
Automated workflow builder with conditional logic
CRM integrations with Salesforce, HubSpot, and others
AI message generation for personalized outreach
Credit-based flexible pricing
Chrome extension for easy prospecting
API access for custom integrations
Team collaboration features
B2B Rocket
B2B Rocket offers three main pricing tiers designed for different business scales, with no free plan available but demos are offered.
Starter Package ($1,797/month): Includes 3 AI agents, 5,500+ monthly leads, and 24,000 monthly emails. Additional agents cost $599 each. Quarterly billing reduces cost to $1,438/month.
Growth Package ($2,450/month): Includes 5 AI agents, 9,000+ monthly leads, and 40,000 monthly emails. Extra agents are $473 each. Quarterly billing reduces cost to $1,960/month.
Scale Package ($4,199/month): Includes 10 AI agents, 18,000+ monthly leads, and 80,000 monthly emails. Additional agents cost $420 each. Quarterly billing reduces cost to $3,359/month.
All packages include 24/7 support, weekly strategy sessions, complete sales automation lifecycle, and global outreach capabilities. Quarterly billing offers 22% savings. Enterprise solutions available with custom pricing.
Clay
Clay offers flexible pricing based on a credit system, making it suitable for teams of all sizes. The free plan provides 100 credits monthly to test the platform's capabilities.
Pricing plans include:
Free Plan: 100 credits per month with basic features and unlimited users.
Starter ($149/month): 2,000 credits monthly with API key integration and phone number enrichment.
Explorer ($349/month): 10,000 credits monthly plus HTTP API integration, webhooks, and email sequencing.
Pro ($800/month): 50,000 credits monthly with CRM integrations and advanced automation features.
Enterprise: Custom pricing with unlimited rows, dedicated support, and advanced analytics.
The credit system means you only pay for what you use. Credits are consumed when enriching data, with costs varying by data type and provider. Unused credits roll over to the next month.