
Persona
Identity Verification & KYC Platform
Persona is an identity verification platform that helps businesses automate KYC/AML compliance and prevent fraud globally.
What is Persona
Persona is a comprehensive identity verification and management platform that helps businesses automate their Know Your Customer (KYC) and Anti-Money Laundering (AML) programs. The platform allows companies to securely collect, verify, and manage user identities throughout the entire customer lifecycle.
Persona offers a flexible, no-code solution that can be customized to meet specific business needs and regulatory requirements across different industries and regions. The platform supports various verification methods including government ID checks, selfie liveness detection, phone and email verification, database checks, and watchlist screening.
What sets Persona apart is its modular approach—businesses can pick and choose which verification components they need and configure them to create custom workflows. The platform also includes advanced fraud detection tools, case management features, and detailed analytics to help businesses make informed decisions about user risk while maintaining high conversion rates.
Features of Persona
Government ID verification across 200+ countries
Selfie liveness and anti-spoofing technology
KYC/AML compliance automation
Real-time watchlist and sanctions screening
Case management and manual review tools
No-code workflow configuration
API and mobile SDK integration
Advanced fraud detection and prevention
Multi-language global support
Enterprise-grade security and compliance
Persona Pricing
Starter
- 500 free verifications per month
- Government ID verification
- Optional selfie checks
- Basic fraud detection
- Email support
- No-code hosted flow
- Basic API access
Essential
- 500 free services monthly
- $1.50 per additional verification
- Templated verification flows
- Platform automation tools
- Self-guided integration
- Email support
- SOC 2 Type 2 hosting
- Mobile SDK access
Growth
- Full suite of verification checks
- KYB services and fraud tools
- Graph and 3rd-party marketplace apps
- Guided implementation support
- Advanced security configuration
- SAML/SSO integration
- Dedicated customer success
- Custom pricing based on volume
Enterprise
- Fully bespoke identity programs
- Multi-organization partitioning
- Custom access controls
- Dedicated support team
- Early access to new features
- Custom compliance programs
- Priority implementation
- Volume-based pricing discounts
Persona Use Cases
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