Best 3 Tools for Analyzing User Behavior in 2025

FullStory is a digital experience intelligence platform that automatically captures and analyzes user behavior on websites and mobile applications. Think of it as having a security camera for your digital products, but instead of just recording, it understands what's happening.

Mitzu is a warehouse-native product analytics platform designed specifically for businesses that want to analyze their data without the complexity and costs of traditional analytics tools. Think of it as a smart layer that sits on top of your existing data warehouse, automatically generating SQL queries based on your questions and needs.

Heap is a product analytics tool that automatically tracks and analyzes user behavior on websites and mobile applications. Unlike traditional analytics platforms that require manual setup for each event you want to track, Heap captures everything automatically from the moment you install its code snippet.