Heap

Heap is a product analytics tool that automatically tracks and analyzes user behavior on websites and mobile applications. Unlike traditional analytics platforms that require manual setup for each event you want to track, Heap captures everything automatically from the moment you install its code snippet.

The platform provides features like funnel analysis, session replay, user journey mapping, and conversion tracking. You can see exactly how users navigate through your product, where they encounter friction, and what leads to successful conversions. Heap also offers retroactive analysis, meaning you can analyze historical data for events you didn't initially plan to track.

This makes it particularly valuable for product managers, marketers, and UX designers who need comprehensive insights into user behavior to optimize their digital experiences.

• Automatic user behavior capture across web and mobile

• Session replay and user journey visualization

• Funnel analysis and conversion tracking

• Real-time analytics and live data feeds

• Retroactive data analysis capabilities

• Heat maps and engagement tracking

• Cohort and retention analysis

• Advanced user segmentation

• API integrations and data exports

• No-code event definition and labeling