Loops vs SendGrid: Features, Pricing and User Reviews 2026
Compare features, pricing, reviews, and more to make an informed decision
Loops
Loops is a simple email platform built for SaaS companies to send marketing, product, and transactional emails all in one place.
SendGrid
SendGrid is a cloud-based email delivery platform that helps businesses send transactional and marketing emails at scale reliably.
Loops
Loops is a simple email platform built for SaaS companies to send marketing, product, and transactional emails all in one place.
SendGrid
SendGrid is a cloud-based email delivery platform that helps businesses send transactional and marketing emails at scale reliably.
Loops
Notion-style block editor for easy email creation
Marketing, product, and transactional emails in one platform
Event-based automation triggers
Smart audience segmentation
Developer-friendly API and webhooks
Zapier and Stripe integrations
Contact management with custom properties
Built-in deliverability optimization
Real-time analytics and reporting
Email templates and components
No code required for basic use
SendGrid
Powerful Email API for transactional emails
Marketing campaign builder with drag-and-drop editor
Email validation to verify addresses
Dynamic templates with personalization
Real-time analytics and reporting
Dedicated IP addresses for better deliverability
Domain authentication (SPF, DKIM, DMARC)
Contact list management and segmentation
A/B testing capabilities
Automation workflows
Webhook support for real-time events
SMTP relay option
Loops
Loops uses simple pricing based on your subscriber count, with all features included at every level.
The Free plan supports up to 100 subscribers and 4,000 monthly email sends. This includes all features but adds a small "Powered by Loops" footer to your emails. Perfect for getting started or managing small waitlists.
The $49/month plan covers up to 5,000 subscribers with unlimited email sending. You get full access to marketing, product, and transactional emails without any branding.
At $249/month, you can manage up to 50,000 subscribers with the same unlimited sending and features.
For larger teams, custom pricing is available. Contact their team directly to discuss your needs and subscriber count.
All plans include the full feature set, API access, integrations, and deliverability tools. No hidden fees or surprise charges.
SendGrid
SendGrid offers flexible pricing for both Email API and Marketing Campaigns with free trials available.
Email API Pricing:
Free Trial: Send 100 emails per day for 60 days with basic analytics and one teammate access.
Essentials Plan ($19.95/month): Send 50,000-100,000 emails monthly with analytics, two event webhooks, and one additional teammate.
Pro Plan ($89.95/month): Send 100,000-2,500,000 emails monthly with dedicated IPs, subuser management, single sign-on, up to 1,000 teammates, five event webhooks, 2,500 email validations, and advanced template testing.
Premier Plan (Custom pricing): Custom high-volume solutions with all Pro features plus 5,000 email validations and dedicated support.
Marketing Campaigns Pricing:
Free Trial: Store 100 contacts and send 100 emails daily with design editors, segmentation, three email testing credits, and one signup form.
Basic Plan ($15/month): Store up to 100,000 contacts and send up to 300,000 emails monthly with 10 email testing credits, five signup forms, and ticket, chat, and phone support.
Advanced Plan ($60/month): Store 200,000 contacts and send 1,000,000 emails monthly with automation, dedicated IPs, 60 email testing credits, 15 signup forms, up to 1,000 teammates, and guaranteed response times.
Custom Plan: Tailored solutions for enterprises with custom pricing and all Advanced features.
