Magic vs Auth0: Features, Pricing and User Reviews 2026
Auth0
Secure Authentication & User Login Platform by Okta

Auth0
Secure Authentication & User Login Platform by Okta

What are Magic and Auth0?
Magic is a software development kit that helps developers add secure login systems to their applications. When a user wants to log in, they receive a one-time code via email or SMS instead of typing a password. This makes the login process faster and more secure.
The tool also creates digital wallets for users automatically. These wallets are safe because Magic uses advanced security called Delegated Key Management System. This means users control their digital assets, but they don't need to remember complex backup phrases that other wallet systems require.
Magic works with many platforms including websites, mobile apps, and desktop applications. It supports connections to blockchain networks like Ethereum, Polygon, and many others. The system handles millions of logins and transactions every day with strong security protection.
Auth0 is an identity and access management platform that handles user authentication and authorization for web and mobile applications. It works as a service that sits between your application and your users, managing who can access what.
The platform supports many login types including traditional passwords, social media accounts like Google or Facebook, fingerprint recognition, and one-time codes. It also provides single sign-on, which lets users log into multiple apps with one set of credentials.
Auth0 handles security requirements like checking for breached passwords, blocking suspicious login attempts, and verifying user identity through multiple factors. Developers can set it up quickly using ready-made tools and code libraries, saving months of development time and reducing security risks.
Features of Magic and Auth0
Passwordless login with email or SMS codes
Social media login integration
Instant non-custodial wallet creation
Support for 20+ blockchain networks
Customizable login and wallet interface
Multi-factor authentication support
Enterprise-grade security compliance
Fast 50-100ms transaction processing
Simple developer API and SDK
Team management and collaboration tools
Fiat payment integration
Token gating capabilities
Secure authentication for web and mobile apps
Social login with 30+ providers
Multi-factor authentication options
Single sign-on capabilities
Passwordless login methods
Custom branding for login pages
Attack protection and security monitoring
User profile management
Role-based access control
API security
Enterprise directory integration
Real-time security alerts
Detailed activity logs
Use Cases of Magic and Auth0
Pricing of Magic and Auth0
Magic offers flexible pricing to match different business needs and sizes.
The Developer Plan is completely free and includes up to 1,000 monthly active wallets. You get email, SMS, and social login options, wallet interface tools, token gating features, and fiat payment integration. Extra wallets cost $0.045 each per month. This plan includes email and community support.
The Startup Plan costs $99 monthly ($89 if paid yearly) and supports up to 2,500 monthly active wallets with all Developer features. You also get multi-factor authentication, session management, login data export, prioritized support, and team seats for up to 5 members. Additional wallets cost $0.04 each.
The Growth Plan is $350 per month ($315 yearly) for 10,000 monthly active wallets. It includes everything from Startup plus custom email providers, custom email templates, white-labeled wallet interface, a 30-minute onboarding call, dedicated Slack support channel, and 10 team seats.
For Enterprise customers with specific needs, Magic offers custom pricing with transaction-based options as low as $0.001 per transaction.
Auth0 offers flexible pricing for different business needs with separate plans for consumer-facing applications and business software.
For B2C Applications (Business to Consumer), the Free plan supports up to 25,000 monthly active users with basic features. The Essentials plan costs $35 monthly for 500 users and includes multi-factor authentication and better limits. The Professional plan is $240 monthly for 1,000 users with advanced security features. Enterprise plans offer custom pricing with dedicated support and guaranteed uptime.
For B2B Applications (Business to Business), pricing starts higher. The Free plan includes the same 25,000 users. Essentials costs $150 monthly, Professional is $800 monthly, and Enterprise plans are available with custom pricing. All paid plans can be billed monthly or yearly, with yearly billing offering one month free.
FAQs: Magic vs Auth0
Reviews: Magic vs Auth0
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