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Auth0 vs Okta: Features, Pricing and User Reviews 2026

Compare features, pricing, reviews, and more to make an informed decision

Try Auth0
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Auth0

Auth0 is a flexible authentication and authorization platform that provides secure user login, single sign-on, and identity management for applications.

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Try Okta
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Okta

Okta is a cloud-based identity management platform that provides secure access, single sign-on, and user authentication for businesses worldwide.

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Auth0 logo

Auth0

  • Secure authentication for web and mobile apps

  • Social login with 30+ providers

  • Multi-factor authentication options

  • Single sign-on capabilities

  • Passwordless login methods

  • Custom branding for login pages

  • Attack protection and security monitoring

  • User profile management

  • Role-based access control

  • API security

  • Enterprise directory integration

  • Real-time security alerts

  • Detailed activity logs

Okta logo

Okta

  • Cloud-based identity management platform

  • Single sign-on for seamless app access

  • Multi-factor authentication for enhanced security

  • Automated user account lifecycle management

  • Access governance and compliance tools

  • Integration with 7,000+ applications

  • Universal directory for centralized user data

  • API access management capabilities

  • Workflow automation without coding

  • Real-time threat detection and protection

  • Mobile device management support

  • Detailed reporting and analytics dashboard

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Auth0

Auth0 offers flexible pricing for different business needs with separate plans for consumer-facing applications and business software.

For B2C Applications (Business to Consumer), the Free plan supports up to 25,000 monthly active users with basic features. The Essentials plan costs $35 monthly for 500 users and includes multi-factor authentication and better limits. The Professional plan is $240 monthly for 1,000 users with advanced security features. Enterprise plans offer custom pricing with dedicated support and guaranteed uptime.

For B2B Applications (Business to Business), pricing starts higher. The Free plan includes the same 25,000 users. Essentials costs $150 monthly, Professional is $800 monthly, and Enterprise plans are available with custom pricing. All paid plans can be billed monthly or yearly, with yearly billing offering one month free.

Okta logo

Okta

Okta offers flexible pricing across two main product lines to meet different business needs.

Workforce Identity helps companies manage employee access with four tiers. The Starter plan costs $6 per user monthly and includes Single Sign-On, Multi-Factor Authentication, and Universal Directory with 5 workflows. Essentials at $17 per user monthly adds Adaptive MFA, Lifecycle Management, Access Governance, and 50 workflows. Professional and Enterprise plans require custom quotes and include advanced features like Device Access, Identity Threat Protection, API Access Management, and unlimited workflows.

Customer Identity starts at $3,000 monthly for the Enterprise base platform. This includes unlimited app connections, robust APIs, and a 99.99% uptime guarantee. The platform supports organizations building customer-facing applications that need reliable identity management at scale.

All plans include different levels of support and implementation assistance based on your needs.