Mailchimp vs SendPortal: Features, Pricing and User Reviews 2026
Compare features, pricing, reviews, and more to make an informed decision
Mailchimp
Mailchimp is an email marketing and automation platform that helps businesses create campaigns, manage audiences, and grow customer relationships easily.
SendPortal
SendPortal is a free open-source email marketing platform that lets you manage newsletters and campaigns on your own server.
Mailchimp
Mailchimp is an email marketing and automation platform that helps businesses create campaigns, manage audiences, and grow customer relationships easily.
SendPortal
SendPortal is a free open-source email marketing platform that lets you manage newsletters and campaigns on your own server.
Mailchimp
Email campaign creation with drag-and-drop editor
Marketing automation for customer journeys
Contact management and smart segmentation
Real-time analytics and performance tracking
Integration with Shopify, WordPress, and Salesforce
Landing page and website builder
Social media post scheduling
SMS marketing add-on
AI-powered send time optimization
Mobile app for iOS and Android
SendPortal
Free and open-source software
Self-hosted on your own server
Unlimited subscribers and campaigns
CSV and API subscriber imports
Custom audience segments
Email template builder
Automatic tracking of opens and clicks
Multiple workspace support
Integration with major email services
Complete data ownership
No monthly fees or hidden costs
Mailchimp
Mailchimp offers flexible pricing based on your contact list size and features needed.
Free Plan: Perfect for beginners with up to 500 contacts and 1,000 monthly emails. Includes basic email tools and limited reporting. Currently has a promotional offer with expanded features.
Essentials Plan: Starts at $13 per month for 500 contacts (promotional price $6.50 for 12 months). Includes 5,000 monthly emails, 3 user seats, and 24/7 support with limited automation.
Standard Plan: Starts at $20 per month for 500 contacts (promotional price $10 for 12 months). Offers 6,000 monthly emails, 5 user seats, advanced automation with 200 flow steps, and AI features at no extra cost.
Premium Plan: Starts at $350 per month for 10,000 contacts (promotional price $175 for 12 months). Includes 150,000 monthly emails, unlimited users and audiences, phone support, and 5 role-based access levels for complex business needs.
All paid plans scale with your contact list, and you get better features as you upgrade.
SendPortal
SendPortal is completely free to download and use. There are no subscription fees, no per-subscriber charges, and no feature limitations. The software is open-source and licensed under MIT, which means you can use it for any purpose, including commercial projects.
However, you will need to cover two costs:
Hosting: You need a web server to run SendPortal. This could be a shared hosting account, VPS, or cloud server. Costs vary from $5 to $50 monthly depending on your needs and traffic.
Email Sending Service: SendPortal connects to third-party services to send emails. Amazon SES costs around $0.10 per 1,000 emails. Mailgun offers 5,000 free emails monthly, then $0.80 per 1,000. These services are much cheaper than traditional email marketing platforms.