SendPulse vs Mailgun: Features, Pricing and User Reviews 2026

SendPulse

Multi-Channel Marketing Automation

Marketing Automation Multi-channel Marketing Platform

Mailgun

Powerful Email API for Developers

Transactional Email API SMTP Service Provider+1 more

SendPulse

Multi-Channel Marketing Automation

Marketing Automation Multi-channel Marketing Platform

Mailgun

Powerful Email API for Developers

Transactional Email API SMTP Service Provider+1 more

SendPulse

SendPulse is a marketing automation tool that lets you reach customers through their preferred communication channels. You can send bulk emails, create SMS campaigns, build chatbots for Facebook, Instagram, WhatsApp and Telegram, send web push notifications, and manage customer relationships.

The platform includes a drag-and-drop email builder, pre-made templates, and automation features that let you send messages based on customer actions. It also has a built-in CRM system to track deals and customer information. The service includes website and landing page builders, course creation tools, and detailed reports to measure your success.

Everything works together on one platform, so data flows automatically between tools. This means less manual work and better coordination across all your marketing channels.

Mailgun

Mailgun is a cloud-based email delivery service designed specifically for developers and businesses who need to send emails programmatically through their applications. Think of it as the engine that powers email functionality in websites and apps - from simple contact forms to complex automated email workflows.

The platform offers both RESTful APIs and SMTP relay services, giving developers flexibility in how they integrate email capabilities. Unlike traditional email marketing platforms with drag-and-drop editors, Mailgun focuses on programmatic email sending with features like real-time tracking, webhook notifications, and detailed delivery analytics.

What sets Mailgun apart is its focus on deliverability and developer experience. The service handles technical complexities like IP reputation management, email authentication, and spam compliance, while providing simple APIs that work with virtually any programming language including Python, PHP, Java, Ruby, and Node.js.

Features of SendPulse and Mailgun

SendPulse

Multi-channel marketing (email, SMS, chatbots, web push)
Drag-and-drop email and landing page builders
Marketing automation with visual workflow builder
Free built-in CRM system
Chatbots for Facebook, Instagram, WhatsApp, Telegram
A/B testing and personalization
Email verification service
Online course creation platform
Payment integration
Detailed analytics and reporting
API access
24/7 customer support

Mailgun

RESTful API and SMTP relay for flexible integration
Real-time email tracking and analytics
Email validation and deliverability optimization
Inbound email routing and parsing
Webhook notifications for instant event updates
Multi-language SDK support (Python, PHP, Java, Ruby)
Dedicated IP addresses available
Email authentication (SPF, DKIM, DMARC)
Template management and suppression handling
99.99% uptime guarantee

Use Cases of SendPulse and Mailgun

SendPulse

Transactional Email Sending Marketing Email Sending Email Campaign Automation Newsletter Sending Email Campaign Scheduling Abandoned Cart Email Sending Drip Campaign Sending Email Subscriber Management Customer Re-engagement

Mailgun

Transactional Email Sending Bulk Email Sending Email Performance Tracking Email Address Verification Email Bounce Handling Email Deliverability Optimization

Pricing of SendPulse and Mailgun

SendPulse

SendPulse offers flexible pricing to suit different business needs. The platform has both subscription plans and pay-as-you-go options.

Free Plan: Send up to 15,000 emails monthly to 500 subscribers with access to core features, automation, and CRM.

Standard Plan: Starting at $10 per month for up to 500 subscribers with unlimited emails, 1GB storage, 100 sender addresses, and 10 automation flows.

Pro Plan: Recommended option starting at $12 per month, includes 300+ sender addresses, 50 automation flows, unlimited tags, and 1,000 email verifications monthly.

Enterprise Plan: Custom pricing for businesses with 2,500+ contacts, offering unlimited automation, users, and advanced features.

Pay-As-You-Go: Purchase email credits starting at $40 for 10,000 emails. Credits never expire and include Standard, Pro, or Enterprise features based on your selection.

All plans include 24/7 support and exceptional email deliverability rates.

Mailgun

Mailgun offers flexible pricing plans to suit different business needs and email volumes. The Free plan allows 100 emails per day, perfect for testing and small applications.

Paid plans include:

Flex Plan: Pay-as-you-go at $0.80 per 1,000 emails after 3 free months, ideal for unpredictable volumes
Foundation Plan ($35/month): 50,000 emails with basic features and 5-day log retention
Growth Plan ($80/month): 100,000 emails with enhanced support and 15-day log retention
Scale Plan ($90/month): 100,000 emails plus email validation, dedicated IPs, send time optimization, and 30-day logs
Enterprise: Custom pricing for high-volume senders with dedicated support and advanced features

All plans include unlimited users, API access, and basic tracking. Higher-tier plans add dedicated IPs, longer log retention, priority support, and advanced deliverability features. Overage pricing decreases with higher-tier plans.