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Mailgun
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Added:8/11/2025
Type:Saas
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What is Mailgun

Mailgun is a cloud-based email delivery service designed specifically for developers and businesses who need to send emails programmatically through their applications. Think of it as the engine that powers email functionality in websites and apps - from simple contact forms to complex automated email workflows.

The platform offers both RESTful APIs and SMTP relay services, giving developers flexibility in how they integrate email capabilities. Unlike traditional email marketing platforms with drag-and-drop editors, Mailgun focuses on programmatic email sending with features like real-time tracking, webhook notifications, and detailed delivery analytics.

What sets Mailgun apart is its focus on deliverability and developer experience. The service handles technical complexities like IP reputation management, email authentication, and spam compliance, while providing simple APIs that work with virtually any programming language including Python, PHP, Java, Ruby, and Node.js.

How to Use Mailgun

Getting started with Mailgun is straightforward, even for developers new to email APIs. First, sign up for a free account at mailgun.com and verify your domain by adding DNS records that Mailgun provides. This step ensures your emails are properly authenticated and delivered.

Once your domain is verified, you can start sending emails in two ways:

Using the API: Mailgun provides RESTful APIs that work with any programming language. Simply make HTTP requests to send emails, with your API key for authentication. The documentation includes code samples for popular languages.

Using SMTP: If you prefer traditional SMTP, Mailgun provides SMTP credentials that work with any email client or application. This is perfect for existing applications that already use SMTP.

Key tips for success:

  • Start with test emails to understand the system

  • Use webhooks to track delivery status in real-time

  • Implement proper error handling for failed deliveries

  • Monitor your sending reputation through the dashboard

  • Use email validation to maintain clean mailing lists

The platform remembers all your email history and provides detailed logs for troubleshooting.

Features of Mailgun

  • RESTful API and SMTP relay for flexible integration

  • Real-time email tracking and analytics

  • Email validation and deliverability optimization

  • Inbound email routing and parsing

  • Webhook notifications for instant event updates

  • Multi-language SDK support (Python, PHP, Java, Ruby)

  • Dedicated IP addresses available

  • Email authentication (SPF, DKIM, DMARC)

  • Template management and suppression handling

  • 99.99% uptime guarantee

Mailgun Pricing

Free

Free

What's included:
  • 100 emails per day
  • Basic API access
  • Email tracking
  • 1 sending domain
  • Basic ticket support
  • Webhook notifications
  • 1-day log retention
Flex

Custom

What's included:
  • 3 months free, then $0.80 per 1,000 emails
  • Pay-as-you-go pricing
  • Full API access
  • Email tracking and analytics
  • Suppression management
  • 5-day log retention
  • 24/7 ticket support
Most Popular
Foundation

$35 /mo

What's included:
  • 50,000 emails per month
  • Full API and SMTP access
  • Inbound email routing
  • Email templates
  • 1,000 sending domains
  • 5-day log retention
  • Priority ticket support
Growth

$80 /mo

What's included:
  • 100,000 emails per month
  • Everything in Foundation
  • 15-day log retention
  • 3-day message retention
  • Enhanced deliverability features
  • Instant chat support
  • Advanced analytics
Scale

$90 /mo

What's included:
  • 100,000 emails per month
  • Everything in Growth
  • 5,000 email validations included
  • Dedicated IP addresses
  • Send time optimization
  • 30-day log retention
  • Phone and chat support
Enterprise

Custom

What's included:
  • Custom email volume (2.5M+ emails)
  • Everything in Scale
  • Dedicated account manager
  • Deliverability consulting
  • Custom SLAs and features
  • Priority support
  • Advanced security features

FAQ's About Mailgun

What's the difference between Mailgun's API and SMTP options?
Both send emails, but the API offers more features like real-time tracking, webhooks, and better error handling. SMTP is easier to set up and works with existing email clients, while the API is more reliable for high-volume sending and provides better integration with modern applications.
How does Mailgun ensure email deliverability?
Mailgun maintains high deliverability through multiple strategies: dedicated IP pools, automatic email authentication (SPF, DKIM, DMARC), reputation monitoring, suppression list management, and compliance with email provider requirements. Higher-tier plans include dedicated IPs for even better reputation control.
Can I use Mailgun for marketing emails or just transactional ones?
Mailgun handles both transactional emails (like password resets, receipts) and marketing emails. However, it's primarily designed for developers and doesn't include visual email builders or list management tools that dedicated marketing platforms offer. It's best for programmatic email sending.
What programming languages does Mailgun support?
Mailgun provides official SDKs and code examples for Python, PHP, Java, Ruby, Node.js, Go, and C#. Since it uses standard HTTP REST APIs, it works with virtually any programming language that can make HTTP requests. Comprehensive documentation is available for all supported languages.
How does Mailgun pricing work with overage emails?
Each plan includes a specific monthly email allowance. If you exceed this limit, you're charged per additional 1,000 emails sent. Overage rates vary by plan: Foundation charges $1.30, while higher-tier plans have lower overage costs. You can monitor usage in real-time through the dashboard to avoid surprises.

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Mailgun – Powerful Email API for Developers