SendPulse vs Mailchimp: Features, Pricing and User Reviews 2026
SendPulse
Multi-Channel Marketing Automation

SendPulse
Multi-Channel Marketing Automation

What are SendPulse and Mailchimp?
SendPulse is a marketing automation tool that lets you reach customers through their preferred communication channels. You can send bulk emails, create SMS campaigns, build chatbots for Facebook, Instagram, WhatsApp and Telegram, send web push notifications, and manage customer relationships.
The platform includes a drag-and-drop email builder, pre-made templates, and automation features that let you send messages based on customer actions. It also has a built-in CRM system to track deals and customer information. The service includes website and landing page builders, course creation tools, and detailed reports to measure your success.
Everything works together on one platform, so data flows automatically between tools. This means less manual work and better coordination across all your marketing channels.
Mailchimp is a complete marketing platform that focuses on email marketing. You can use it to design emails, send campaigns to thousands of people at once, and see how many people open or click your emails. The platform also offers automation, which means you can set up emails to send automatically based on customer actions.
Beyond email, Mailchimp includes tools for creating landing pages, managing social media posts, and building simple websites. It connects with popular platforms like Shopify, WordPress, and Salesforce to sync your customer data automatically. The platform uses smart technology to suggest the best times to send emails and help you reach more customers. Both beginners and experienced marketers find value in its features and ease of use.
Features of SendPulse and Mailchimp
Multi-channel marketing (email, SMS, chatbots, web push)
Drag-and-drop email and landing page builders
Marketing automation with visual workflow builder
Free built-in CRM system
Chatbots for Facebook, Instagram, WhatsApp, Telegram
A/B testing and personalization
Email verification service
Online course creation platform
Payment integration
Detailed analytics and reporting
API access
24/7 customer support
Email campaign creation with drag-and-drop editor
Marketing automation for customer journeys
Contact management and smart segmentation
Real-time analytics and performance tracking
Integration with Shopify, WordPress, and Salesforce
Landing page and website builder
Social media post scheduling
SMS marketing add-on
AI-powered send time optimization
Mobile app for iOS and Android
Use Cases of SendPulse and Mailchimp
Pricing of SendPulse and Mailchimp
SendPulse offers flexible pricing to suit different business needs. The platform has both subscription plans and pay-as-you-go options.
Free Plan: Send up to 15,000 emails monthly to 500 subscribers with access to core features, automation, and CRM.
Standard Plan: Starting at $10 per month for up to 500 subscribers with unlimited emails, 1GB storage, 100 sender addresses, and 10 automation flows.
Pro Plan: Recommended option starting at $12 per month, includes 300+ sender addresses, 50 automation flows, unlimited tags, and 1,000 email verifications monthly.
Enterprise Plan: Custom pricing for businesses with 2,500+ contacts, offering unlimited automation, users, and advanced features.
Pay-As-You-Go: Purchase email credits starting at $40 for 10,000 emails. Credits never expire and include Standard, Pro, or Enterprise features based on your selection.
All plans include 24/7 support and exceptional email deliverability rates.
Mailchimp offers flexible pricing based on your contact list size and features needed.
Free Plan: Perfect for beginners with up to 500 contacts and 1,000 monthly emails. Includes basic email tools and limited reporting. Currently has a promotional offer with expanded features.
Essentials Plan: Starts at $13 per month for 500 contacts (promotional price $6.50 for 12 months). Includes 5,000 monthly emails, 3 user seats, and 24/7 support with limited automation.
Standard Plan: Starts at $20 per month for 500 contacts (promotional price $10 for 12 months). Offers 6,000 monthly emails, 5 user seats, advanced automation with 200 flow steps, and AI features at no extra cost.
Premium Plan: Starts at $350 per month for 10,000 contacts (promotional price $175 for 12 months). Includes 150,000 monthly emails, unlimited users and audiences, phone support, and 5 role-based access levels for complex business needs.
All paid plans scale with your contact list, and you get better features as you upgrade.
FAQs: SendPulse vs Mailchimp
Reviews: SendPulse vs Mailchimp
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