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Mailchimp vs Moosend: Features, Pricing and User Reviews 2026

Compare features, pricing, reviews, and more to make an informed decision

Try Mailchimp
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Mailchimp

Mailchimp is an email marketing and automation platform that helps businesses create campaigns, manage audiences, and grow customer relationships easily.

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Try Moosend
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Moosend

Moosend is an affordable email marketing and automation platform that helps businesses create, send, and track email campaigns with ease.

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Mailchimp

  • Email campaign creation with drag-and-drop editor

  • Marketing automation for customer journeys

  • Contact management and smart segmentation

  • Real-time analytics and performance tracking

  • Integration with Shopify, WordPress, and Salesforce

  • Landing page and website builder

  • Social media post scheduling

  • SMS marketing add-on

  • AI-powered send time optimization

  • Mobile app for iOS and Android

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Moosend

  • Unlimited email sends on all plans

  • 110+ customizable email templates

  • Drag-and-drop email builder

  • Marketing automation workflows

  • Landing pages and signup forms

  • List management and segmentation

  • Real-time analytics and reporting

  • A/B testing capabilities

  • Ecommerce integrations

  • Website tracking

  • Product recommendations

  • Team collaboration tools

  • SMTP server for transactional emails

  • Mobile-responsive designs

  • 30-day free trial

Mailchimp logo

Mailchimp

Mailchimp offers flexible pricing based on your contact list size and features needed.

  • Free Plan: Perfect for beginners with up to 500 contacts and 1,000 monthly emails. Includes basic email tools and limited reporting. Currently has a promotional offer with expanded features.

  • Essentials Plan: Starts at $13 per month for 500 contacts (promotional price $6.50 for 12 months). Includes 5,000 monthly emails, 3 user seats, and 24/7 support with limited automation.

  • Standard Plan: Starts at $20 per month for 500 contacts (promotional price $10 for 12 months). Offers 6,000 monthly emails, 5 user seats, advanced automation with 200 flow steps, and AI features at no extra cost.

  • Premium Plan: Starts at $350 per month for 10,000 contacts (promotional price $175 for 12 months). Includes 150,000 monthly emails, unlimited users and audiences, phone support, and 5 role-based access levels for complex business needs.

All paid plans scale with your contact list, and you get better features as you upgrade.

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Moosend

Moosend offers flexible pricing to fit different business needs. The platform no longer has a free forever plan but provides a 30-day free trial with full access to all Pro features.

The Pro Plan starts at $9 per month when billed monthly, or $7 per month when billed annually. This plan includes unlimited email sends, email marketing automation, landing pages, subscription forms, and SMTP server. The price increases based on the number of contacts in your list.

Moosend+ is a custom-priced plan that includes all Pro features plus transactional emails, dedicated IP addresses, hosted files, custom reports, SSO and SAML, audience discovery, and additional team members.

The Enterprise Plan offers custom pricing and includes all features, a dedicated account manager, priority support, additional team members, SSO and SAML, and deliverability and strategy help. Annual payments receive a 20% discount.