Moosend vs Mailgun: Features, Pricing and User Reviews 2026

Moosend

Affordable Email Marketing and Automation Platform

Marketing Automation Email Campaign Management

Mailgun

Powerful Email API for Developers

Transactional Email API SMTP Service Provider+1 more

Moosend

Affordable Email Marketing and Automation Platform

Marketing Automation Email Campaign Management

Mailgun

Powerful Email API for Developers

Transactional Email API SMTP Service Provider+1 more

Moosend

Moosend is a cloud-based email marketing tool that lets you design and send email campaigns to your customers. You can create newsletters, promotional emails, and automated messages using a drag-and-drop editor that requires no coding skills.

The platform includes over 110 email templates you can customize with your brand colors and logo. You can also build landing pages to capture email addresses and create signup forms for your website. Moosend tracks how people interact with your emails, showing you who opened them, clicked links, or made purchases.

The automation feature lets you set up email sequences that send automatically based on customer actions. For example, you can send a welcome email when someone subscribes or a reminder when they leave items in their shopping cart.

Mailgun

Mailgun is a cloud-based email delivery service designed specifically for developers and businesses who need to send emails programmatically through their applications. Think of it as the engine that powers email functionality in websites and apps - from simple contact forms to complex automated email workflows.

The platform offers both RESTful APIs and SMTP relay services, giving developers flexibility in how they integrate email capabilities. Unlike traditional email marketing platforms with drag-and-drop editors, Mailgun focuses on programmatic email sending with features like real-time tracking, webhook notifications, and detailed delivery analytics.

What sets Mailgun apart is its focus on deliverability and developer experience. The service handles technical complexities like IP reputation management, email authentication, and spam compliance, while providing simple APIs that work with virtually any programming language including Python, PHP, Java, Ruby, and Node.js.

Features of Moosend and Mailgun

Moosend

Unlimited email sends on all plans
110+ customizable email templates
Drag-and-drop email builder
Marketing automation workflows
Landing pages and signup forms
List management and segmentation
Real-time analytics and reporting
A/B testing capabilities
Ecommerce integrations
Website tracking
Product recommendations
Team collaboration tools
SMTP server for transactional emails
Mobile-responsive designs
30-day free trial

Mailgun

RESTful API and SMTP relay for flexible integration
Real-time email tracking and analytics
Email validation and deliverability optimization
Inbound email routing and parsing
Webhook notifications for instant event updates
Multi-language SDK support (Python, PHP, Java, Ruby)
Dedicated IP addresses available
Email authentication (SPF, DKIM, DMARC)
Template management and suppression handling
99.99% uptime guarantee

Use Cases of Moosend and Mailgun

Moosend

Transactional Email Sending Marketing Email Sending Email Campaign Automation Email List Management Email Audience Segmentation Email Campaign Scheduling Drip Campaign Sending Email Subscriber Management

Mailgun

Transactional Email Sending Bulk Email Sending Email Performance Tracking Email Address Verification Email Bounce Handling Email Deliverability Optimization

Pricing of Moosend and Mailgun

Moosend

Moosend offers flexible pricing to fit different business needs. The platform no longer has a free forever plan but provides a 30-day free trial with full access to all Pro features.

The Pro Plan starts at $9 per month when billed monthly, or $7 per month when billed annually. This plan includes unlimited email sends, email marketing automation, landing pages, subscription forms, and SMTP server. The price increases based on the number of contacts in your list.

Moosend+ is a custom-priced plan that includes all Pro features plus transactional emails, dedicated IP addresses, hosted files, custom reports, SSO and SAML, audience discovery, and additional team members.

The Enterprise Plan offers custom pricing and includes all features, a dedicated account manager, priority support, additional team members, SSO and SAML, and deliverability and strategy help. Annual payments receive a 20% discount.

Mailgun

Mailgun offers flexible pricing plans to suit different business needs and email volumes. The Free plan allows 100 emails per day, perfect for testing and small applications.

Paid plans include:

Flex Plan: Pay-as-you-go at $0.80 per 1,000 emails after 3 free months, ideal for unpredictable volumes
Foundation Plan ($35/month): 50,000 emails with basic features and 5-day log retention
Growth Plan ($80/month): 100,000 emails with enhanced support and 15-day log retention
Scale Plan ($90/month): 100,000 emails plus email validation, dedicated IPs, send time optimization, and 30-day logs
Enterprise: Custom pricing for high-volume senders with dedicated support and advanced features

All plans include unlimited users, API access, and basic tracking. Higher-tier plans add dedicated IPs, longer log retention, priority support, and advanced deliverability features. Overage pricing decreases with higher-tier plans.