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HitPaw

AI Photo and Video Enhancer for Everyone

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HitPaw is an AI photo and video enhancer that upscales, restores, colorizes, and generates stunning visuals easily.

Last Updated:9/12/2026

Pricing:

FreeSubscriptionOne-timeCustomFree Trial

Category:

AI Photo Editor AI Image Upscaler AI Image Enhancer AI Video Enhancer AI Video Upscaler AI Photo Restoration AI Video Restoration AI Colorization AI Portrait Enhancement AI Noise Reduction

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What is HitPaw

HitPaw is a suite of AI-powered tools that helps you enhance, restore, and create photos and videos without needing any editing skills. You simply upload your file, pick a tool such as upscaling, colorizing, or background removal, and let the AI handle the hard work.

It can turn old, blurry, or low-quality photos and videos into sharp 4K or even 8K results. It also offers AI image generation, chat-style photo editing, object removal, and voice changing tools, all built for everyday users, creators, and businesses.

HitPaw works on Mac and Windows, in your browser, and on mobile, so you can enhance your media wherever you are, with both free and paid options depending on how much power you need.

Features of HitPaw

AI photo and video upscaling to 4K/8K
AI Canvas chat-style photo editing
Old photo and video restoration
Background and object removal
AI image and video generation
Colorization for black and white photos
Batch processing for multiple files
Works on Mac, Windows, mobile, and browser
Free trial with limited previews
API access for developers

HitPaw Pricing

Free Trial

Free

Preview AI tools before buying
Limited AI generator, swap, and background remover uses
No export without watermark
No cloud render access

1 Month License

$25.59/mo

AI photo enhancer up to 4K/8K
100 free credits
AI Canvas chat-style editing
Bulk photo enhancement without limits
Auto-renews monthly, cancel anytime

1 Year License

$99.99/yr

AI photo enhancer up to 4K/8K
500 free credits
Higher AI generation and background remover limits
AI Canvas chat-style editing
Auto-renews yearly, cancel anytime

Perpetual License

$159.99once

AI photo enhancer up to 4K/8K
800 free credits
Highest processing limits among individual plans
One-time payment, no renewal
Free updates within current big version

Team Plan (5 Macs)

$256.95/yr

Covers 5 Mac licenses
Free updates and free tech support
Permission for company use
Multi-user control and volume discount
Flexible payment options

Business Plan (5+ users)

Custom

Custom pricing for more than 5 users
Dedicated sales support
Company-wide license management
Flexible payment options

HitPaw Use Cases

FAQ's About HitPaw

HitPaw offers a free trial that lets you preview tools like AI generation, background removal, and photo restoration with limited uses. To export results without watermarks, you will need to upgrade to a paid plan.

The Monthly plan costs $25.59 with 100 free credits, the Yearly plan costs $99.99 with 500 credits, and the Perpetual license is a one-time $159.99 payment with 800 credits and the highest usage limits, plus free updates within the current version.

Yes, HitPaw has a team plan for 5 Macs at $256.95 per year with company-use permission and multi-user control. Businesses needing more than 5 users can contact HitPaw's sales team for a custom quote.

HitPaw accepts major cards such as Visa, Mastercard, JCB, Discover, and American Express, along with PayPal, bank transfers, and a few other payment options depending on your region.

HitPaw states a 30-day money-back guarantee on its pricing page, so you can request a refund within that window if the tool does not meet your needs.