Inrō

Inrō is an Instagram marketing automation platform that transforms how businesses interact with their followers through direct messages and comments. Unlike traditional social media tools that just schedule posts, Inrō focuses on one-to-one conversations at scale.

The platform works by connecting to your Instagram account through Meta's official authentication. It then analyzes your audience engagement and helps you create targeted DM campaigns that feel personal and authentic. You can set up automated responses, create conversation flows, and segment your audience based on their interactions with your content.

What makes Inrō special is its focus on building real relationships rather than just broadcasting messages. The tool includes advanced features like AI-powered responses that adapt to your brand voice, lead scoring, and conversion tracking. It also integrates seamlessly with popular business tools through Zapier and Make connections.

Using Inrō is straightforward and designed for users without technical skills. Start by creating a free account at inro.social and connecting your Instagram business account through Meta's secure authentication process. The platform will guide you through a simple setup to understand your goals and audience.

Here's how to get started:

• Set up your profile: Complete the onboarding process and connect your Instagram account safely through Meta's official system

• Create your first automation: Use pre-built templates or create custom DM campaigns based on user interactions like comments or story views

• Segment your audience: Organize contacts by engagement level, interests, or buying behavior using the built-in CRM

• Launch campaigns: Send targeted messages to specific groups or set up automated responses for common questions

• Monitor performance: Track open rates, reply rates, and conversions through the dashboard

The platform offers a 14-day free trial of the Pro plan, so you can test all features before committing. Inrō also provides support and training to help you maximize your Instagram marketing results.

• AI-powered DM campaign automation with 90% open rates

• Comment management and auto-reply functionality

• Built-in CRM for lead segmentation and tracking

• 8,000+ tool integrations via Zapier and Make

• Multi-step conversation workflows and funnels

• Team collaboration with role-based access

• Meta-approved with GDPR compliance

• Real-time analytics and performance monitoring

• 24/7 AI agents for customer support