Factors.AI

In today's competitive B2B landscape, tracking and converting high-intent prospects has become more challenging than ever. Factors.AI changes this by bringing all your demand generation tools into one smart platform.

This AI-powered solution helps B2B marketing and sales teams identify anonymous website visitors, track buyer intent signals, and run targeted campaigns that actually convert. Instead of juggling multiple tools for account identification, advertising, and analytics, Factors.AI centralizes everything in one place.

The platform uses artificial intelligence to help you engage accounts at the right moment, driving quality pipeline faster. Whether you need to identify website visitors, run LinkedIn campaigns, or measure marketing ROI, Factors.AI simplifies complex demand generation processes for modern B2B teams.

Factors.AI is a comprehensive B2B demand generation platform that combines account intelligence, intent tracking, and campaign automation in one solution. Think of it as your AI-powered command center for identifying and converting high-value prospects.

The platform uses advanced IP intelligence to reveal anonymous companies visiting your website, achieving an industry-leading 64% match rate compared to competitors' 40%. Beyond visitor identification, Factors.AI tracks intent signals across multiple channels including your website, CRM, LinkedIn, and G2 reviews.

This creates a complete picture of account engagement and buying readiness. The platform also includes automated campaign tools for LinkedIn and Google ads, plus comprehensive analytics to measure what's working. Founded to solve the fragmented nature of B2B marketing tools, Factors.AI serves over 500 GTM teams at high-growth companies, helping them drive more pipeline with less manual effort and better targeting precision.

Getting started with Factors.AI is straightforward and takes about 30 minutes. First, sign up for a free account and connect your website by installing the tracking code. The platform immediately begins identifying anonymous visitors and building your account database.

Key steps to maximize results:

• Connect your tools - Link your CRM, ad accounts, and other marketing platforms for unified data

• Set up segments - Create target account lists using firmographic and behavioral filters

• Configure alerts - Get notified when high-intent accounts visit your website or show buying signals

• Launch campaigns - Use the LinkedIn AdPilot to create targeted campaigns based on visitor behavior

• Track performance - Monitor attribution and ROI through the unified analytics dashboard

The AI-powered "Explain" feature automatically analyzes your funnels and suggests optimizations. Start with the free plan to identify up to 200 companies monthly, then upgrade as your needs grow. The customer success team provides personalized support to help you set up custom workflows and maximize your investment from day one.

Factors.AI offers a comprehensive suite of features designed to streamline B2B demand generation from prospect identification to revenue attribution.

Core capabilities include:

• Account Intelligence - Reveal anonymous website visitors with 64% accuracy using advanced IP matching technology

• Intent Signal Tracking - Monitor buyer behavior across website, CRM, LinkedIn, G2, and third-party sources in real-time

• AI-Powered Insights - Get automated recommendations on what's helping or hurting conversions with the "Explain" feature

• Campaign Automation - Launch and optimize LinkedIn and Google ad campaigns targeting high-intent accounts

• Revenue Attribution - Track marketing impact on pipeline and revenue with multi-touch attribution models

• Unified Reporting - Consolidate data from all marketing channels into customizable dashboards and reports

The platform includes deep integrations with popular tools like HubSpot, Salesforce, Google Ads, and Slack. Advanced features include account scoring, automated prospecting workflows, and custom alert systems. Enterprise users get dedicated support, custom attribution models, and unlimited account tracking capabilities.

Factors.AI offers flexible pricing plans designed to scale with your business needs. The Free Plan allows you to identify up to 200 companies monthly with basic features and is perfect for getting started.

Paid plans include:

• Starter Plan ($399/month annually) - Track up to 3,000 companies monthly with 5 user seats, basic integrations, and essential features

• Growth Plan ($999/month annually) - Scale to 8,000 companies monthly with 10 user seats, advanced analytics, and AI-powered insights

• Enterprise Plan (Custom pricing) - Starts at $30,000+ annually with unlimited accounts, 25+ user seats, custom features, and dedicated support

Monthly billing is available but costs 30% more than annual plans. Additional costs include extra user seats ($25/month), additional account segments ($100/month per 5 segments), and premium integrations. All plans include a free trial and 30-minute onboarding support to ensure quick implementation success.