Brevo vs Listmonk: Features, Pricing and User Reviews 2026

Brevo

All-in-One Email Marketing, SMS & CRM Platform

Marketing Automation CRM Systems+1 more

Listmonk

Free Self-Hosted Newsletter Platform

Newsletter Platform Email Campaign Management

Brevo

All-in-One Email Marketing, SMS & CRM Platform

Marketing Automation CRM Systems+1 more

Listmonk

Free Self-Hosted Newsletter Platform

Newsletter Platform Email Campaign Management

Brevo

Brevo is a marketing platform that brings together email, SMS, WhatsApp, and chat tools in one system. You can send campaigns, automate messages based on customer actions, and manage your contacts all from a single dashboard.

The platform includes a built-in CRM to track leads and sales, landing page builder for growing your email list, and AI features that help write better content and choose the best send times. Unlike many tools that charge based on how many contacts you have, Brevo charges based on how many emails you send each month.

It offers a free plan with 300 emails per day, making it accessible for beginners. As your business grows, you can upgrade to access more features like advanced automation, A/B testing, and multi-user access.

Listmonk

Listmonk is an email marketing platform that you install and run on your own server. Unlike cloud services such as Mailchimp, you download and host it yourself, which means you own all your data and pay no monthly fees.

It lets you manage subscriber lists, create email campaigns, and track performance through a clean web dashboard. The software is built using Go programming language and uses PostgreSQL as its database, making it fast and reliable.

You can send bulk newsletters, automated transactional emails, and even SMS messages through external services. The platform includes a drag-and-drop email builder, multiple template options, and detailed analytics. Because it is open source under the AGPLv3 license, developers can modify and customize it to fit specific needs.

Features of Brevo and Listmonk

Brevo

Email and SMS marketing with drag-and-drop editor
Multi-channel campaigns across WhatsApp, web push, and mobile wallet
Marketing automation with trigger-based workflows
Built-in CRM for sales pipeline management
AI content generation and send-time optimization
Landing page and form builder
A/B testing for campaigns
Advanced segmentation and personalization
Transactional email capabilities
Real-time analytics and heat maps

Listmonk

Self-hosted with full data control
Unlimited subscribers and email sending
Drag-and-drop visual email builder
Multi-SMTP server support
Subscriber segmentation with SQL queries
Campaign analytics and reporting
Transactional email API
Bounce and webhook management
Template library with Go language
Privacy-compliant with GDPR tools
S3-compatible media storage
Open source under AGPLv3 license

Use Cases of Brevo and Listmonk

Brevo

Transactional Email Sending Marketing Email Sending Email Campaign Automation Newsletter Sending Email Audience Segmentation Email-CRM Integration Email Campaign Scheduling Abandoned Cart Email Sending Drip Campaign Sending Email Subscriber Management Customer Re-engagement

Listmonk

Transactional Email Sending Newsletter Sending Email List Management Email Subscriber Management

Pricing of Brevo and Listmonk

Brevo

Brevo offers flexible pricing based on email sending volume rather than contact count, making it affordable for businesses with large databases.

The Free Plan gives you 300 emails per day (about 9,000 monthly) with unlimited contact storage. It includes email campaigns, basic automation, forms, and a sales CRM.

The Starter Plan starts at $9 per month for 5,000 emails and removes the daily limit. You can remove Brevo branding for an additional $12 monthly.

The Standard Plan begins at $18 per month and adds marketing automation, A/B testing, advanced reporting, and landing pages.

For larger teams, the Professional Plan starts at $499 monthly for 150,000 emails and includes WhatsApp campaigns, contact scoring, AI segmentation, and phone support.

The Enterprise Plan offers custom pricing for businesses sending over 1 million emails monthly with dedicated support and advanced features.

Listmonk

Listmonk is completely free to use because it is open-source software. There are no subscription fees, hidden costs, or limits on the number of subscribers or emails you can send. The software is licensed under AGPLv3, which means anyone can download, use, and modify it without paying anything.

However, you will need to account for your own infrastructure costs. This includes paying for a server or virtual private server (VPS) to host Listmonk, which typically costs between five and twenty dollars per month depending on your needs. You will also need an SMTP service to actually send the emails. Services like Amazon SES charge around ten cents per thousand emails, while others like SendGrid offer free tiers. Overall, running Listmonk costs a fraction of traditional email marketing platforms.