
Substack
Substack is a free newsletter platform that lets writers publish content, build direct reader relationships, and earn money through paid subscriptions.





What is Substack
Substack is a publishing platform that helps writers create and send newsletters to their readers. Unlike traditional blogging sites, it puts email delivery at the center, ensuring your content reaches people directly in their inbox. You can write long articles, record podcasts, upload videos, or share short notes similar to social media posts.
The platform handles all the technical work like email sending, payment processing, and subscriber management. Writers own their email list and can export it anytime, which means you are not locked into the platform. Substack works on a simple business model: publishing is free, but if you charge for subscriptions, Substack takes a percentage of your earnings. This aligns their success with yours.
How to Use Substack
Getting started with Substack is straightforward. Here are the key steps:
Visit the Substack website and create your account. Choose a custom URL for your publication like yourname.substack.com.
Set up your publication by adding a title, description, and design elements. You can customize colors and add your logo.
Write your first post using the simple editor. You can add text, images, videos, or embed content from other platforms.
Decide if your publication will be free or if you want to offer paid subscriptions. You can also mix free and paid content.
Publish your post, and it automatically goes out as an email to all subscribers. Your content also appears on your Substack page.
Use the Notes feature to share shorter updates and engage with the Substack community to grow your audience.
Track your growth using built-in analytics that show opens, clicks, and subscriber trends.
Features of Substack
Free newsletter publishing with no subscriber limits
Paid subscription options with monthly and annual billing
Podcast hosting and distribution
Video upload and recording tools
Short-form Notes feature for quick updates
Mobile app for readers
Comment sections and community chat
Built-in analytics and growth tracking
Custom domain support
Recommendation network for discovery
Email list ownership and export
Substack Pricing
Free
Free
- Unlimited free newsletter publishing
- Unlimited subscribers
- Email delivery system
- Podcast hosting
- Video upload
- Notes feature
- Comment sections
- Basic analytics
- Mobile app access
- Email list ownership and export
Paid Subscriptions
Custom
- All free features included
- Enable paid subscriptions at your chosen price
- 10% platform fee on transactions
- Stripe payment processing (2.9% + $0.30 per transaction)
- 0.7% billing fee for recurring payments
- Monthly and annual subscription options
- Subscriber management tools
- Payment analytics
- Support for multiple currencies
- Non-credit card payment options (iDEAL, Bancontact, SEPA)
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