ImagineArt vs Luma AI: Features, Pricing and User Reviews 2026

ImagineArt offers a free plan plus four paid Individual plans, along with Team and Enterprise options.

• Free: $0, with 100 credits every day and access to limited models.

• Basic: $13/month, with 3,000 credits and up to 600 image and 97 video generations.

• Standard: $30/month, with 8,000 credits, private generations, and priority support.

• Ultimate: $50/month, the most popular plan, with 16,000 credits and unlimited use of top models like Runway and Kling.

• Creator: $250/month, with 100,000 credits and an expanded unlimited model catalog for high-volume creators.

Yearly billing saves up to 50%, and an Enterprise plan with custom pricing is available for large teams needing unlimited members and advanced security.

Luma AI offers individual plans billed monthly or yearly, with yearly billing saving up to 20 percent. The Plus plan costs $30 a month, or $25 a month billed yearly, and includes 10,000 credits, image and video models, guest collaborator editing, and commercial use rights.

The Pro plan is $90 a month, or $75 a month billed yearly, and includes 40,000 credits plus 4 times the Luma Agents usage of Plus. The Ultra plan costs $300 a month, or $250 a month billed yearly, with 150,000 credits and 15 times the Luma Agents usage.

For organizations, the Team and Enterprise plans are priced on request and add team management, shared credits, usage analytics, and single sign-on, with Enterprise also including custom fine-tuning and dedicated training.

Beyond the subscription, each video, image, or audio generation uses credits, with the exact cost depending on the model, resolution, and length chosen.