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Mailchimp vs Mailgun: Features, Pricing and User Reviews 2026

Compare features, pricing, reviews, and more to make an informed decision

Try Mailchimp
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Mailchimp

Mailchimp is an email marketing and automation platform that helps businesses create campaigns, manage audiences, and grow customer relationships easily.

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Try Mailgun
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Mailgun

Mailgun is a powerful email API service that helps developers send, receive, and track emails effortlessly with reliable delivery.

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Mailchimp

  • Email campaign creation with drag-and-drop editor

  • Marketing automation for customer journeys

  • Contact management and smart segmentation

  • Real-time analytics and performance tracking

  • Integration with Shopify, WordPress, and Salesforce

  • Landing page and website builder

  • Social media post scheduling

  • SMS marketing add-on

  • AI-powered send time optimization

  • Mobile app for iOS and Android

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Mailgun

  • RESTful API and SMTP relay for flexible integration

  • Real-time email tracking and analytics

  • Email validation and deliverability optimization

  • Inbound email routing and parsing

  • Webhook notifications for instant event updates

  • Multi-language SDK support (Python, PHP, Java, Ruby)

  • Dedicated IP addresses available

  • Email authentication (SPF, DKIM, DMARC)

  • Template management and suppression handling

  • 99.99% uptime guarantee

Mailchimp logo

Mailchimp

Mailchimp offers flexible pricing based on your contact list size and features needed.

  • Free Plan: Perfect for beginners with up to 500 contacts and 1,000 monthly emails. Includes basic email tools and limited reporting. Currently has a promotional offer with expanded features.

  • Essentials Plan: Starts at $13 per month for 500 contacts (promotional price $6.50 for 12 months). Includes 5,000 monthly emails, 3 user seats, and 24/7 support with limited automation.

  • Standard Plan: Starts at $20 per month for 500 contacts (promotional price $10 for 12 months). Offers 6,000 monthly emails, 5 user seats, advanced automation with 200 flow steps, and AI features at no extra cost.

  • Premium Plan: Starts at $350 per month for 10,000 contacts (promotional price $175 for 12 months). Includes 150,000 monthly emails, unlimited users and audiences, phone support, and 5 role-based access levels for complex business needs.

All paid plans scale with your contact list, and you get better features as you upgrade.

Mailgun logo

Mailgun

Mailgun offers flexible pricing plans to suit different business needs and email volumes. The Free plan allows 100 emails per day, perfect for testing and small applications.

Paid plans include:

  • Flex Plan: Pay-as-you-go at $0.80 per 1,000 emails after 3 free months, ideal for unpredictable volumes

  • Foundation Plan ($35/month): 50,000 emails with basic features and 5-day log retention

  • Growth Plan ($80/month): 100,000 emails with enhanced support and 15-day log retention

  • Scale Plan ($90/month): 100,000 emails plus email validation, dedicated IPs, send time optimization, and 30-day logs

  • Enterprise: Custom pricing for high-volume senders with dedicated support and advanced features

All plans include unlimited users, API access, and basic tracking. Higher-tier plans add dedicated IPs, longer log retention, priority support, and advanced deliverability features. Overage pricing decreases with higher-tier plans.