Backtrack

Backtrack is an innovative AI-powered meeting recorder and lead capture assistant designed specifically for trade shows, exhibitions, and professional networking events. Unlike traditional recording apps that require you to start recording before a conversation begins, Backtrack works backwards, allowing you to save and capture the last 5-20 minutes of any conversation after it happens.

The tool combines retroactive audio recording with advanced AI technology to automatically generate conversation summaries, transcriptions, and contact information. It integrates seamlessly with popular CRM systems like Salesforce, HubSpot, and Zoho, automating follow-up processes that traditionally require hours of manual work.

Founded by the same team behind Yac, Backtrack has empowered over 50,000 professionals to never miss important meeting details again. The platform works across all devices including Mac, Windows, iOS, and Android, making it accessible wherever your business takes you.

Using Backtrack is simple and requires no advance planning. Start by downloading the app on your smartphone, tablet, or computer and create your account. The tool runs quietly in the background during your meetings or trade show conversations, continuously recording a rolling buffer of audio.

Here's how to maximize Backtrack's potential:

• Keep the app running in the background during events or meetings

• After an important conversation ends, tap the save button to capture the last 5-20 minutes

• Take a photo of business cards or LinkedIn QR codes to trigger automatic contact enrichment

• Let the AI generate instant summaries and transcriptions of your saved conversations

• Connect your CRM system to automatically add leads and follow-up information

The app works perfectly for booth conversations at trade shows, client meetings, networking events, and even casual business discussions. Once you save a conversation, Backtrack immediately processes it using AI, extracts key information like contact details and action items, and organizes everything for easy follow-up when you return to your office.

• Retroactive audio recording (5-20 minutes backward)

• AI-generated summaries and transcriptions

• CRM integration (Salesforce, HubSpot, Zoho)

• Business card and QR code scanning

• Cross-platform support (Mac, Windows, iOS, Android)

• Secure local storage until upload

• Team collaboration and sharing

• Lead tracking across events

• Automated follow-up processes

• No advance setup required